PROJECT TYPE: Animation (Work Related)
ROLE: Animator, Video Editor
SOFTWARE: After Effect, Photoshop, & Premiere Pro
TIME DURATION: 2 Weeks (Aug, 2015)
My mission was to create promotional material to display all the featured artwork in Macdonald Realty’s 2016 calendar.
In years past, the calendar was not adequately publicized to agents and clients. I took the initiative to enhance the marketing of the calendar. In doing so, I had the opportunity to exercise my own creative skills while simultaneously strengthening the company’s brand.
I created a video similar to a movie trailer to showcase some of the featured artworks. My intention for this video was not only to promote the annual calendar, but also to invite viewers to immerse themselves in the artwork through simple animation.